The New BMW 7 Series – Design Pure Excellence

The new BMW 7 Series comes as standard with Dakota leather upholstery, available in five different colours. A choice of six colour variants is offered for the optional Exclusive Nappa leather upholstery with extended appointments (standard for the BMW M760Li xDrive), while Exclusive Nappa leather with extended quilting is now available as a further option.

The extensive, three-dimensional surface structure which is found on the front and rear seat cushions and backrests, the armrests integrated in the door trim and the centre console gives the interior an expressive and harmonious feel. In models equipped with the Executive Lounge or Executive Lounge rear console options, the high-quality quilting is also to be found on the rear centre armrest. The Exclusive Nappa leather trim with extended quilting is available in the colours Mocha and Cognac.
Interior and equipment. Luxurious ambience with inspirational style and exclusive technology.

The BMW Individual fine-grain Merino full leather trim – which is available in six colours and features not only extended quilting but also contrast stitching and piping – uses materials of the very finest quality. The door shoulders, the upper part of the instrument panel and the lower part of the door linings are finished in fulled leather with this option.

The interior trim strips for the new BMW 7 Series inject the styling with yet more individual flair. New to the range are the particularly exclusive fine wood versions American Oak Dark with metal inlay and Poplar Grain Metallic Grey high-gloss. Both the trim strips and the instrument panel’s chrome surrounds that border them are made individually for each car to ensure that their dimensions match down to the millimetre. The new design features also extend to the boot of the new BMW 7 Series, where a stainless steel insert in the loading sill makes a stylish quality statement. This feature is standard equipment on all model variants with the exception of the plug-in hybrids.

Design Pure Excellence

The luxurious ambience of the new BMW 7 Series can be enhanced with an exclusive touch in the form of the Design Pure Excellence package for the interior. An Alcantara headliner, door sill plates in Fine Brushed Aluminium, precise decorative stitching in the lower section of the instrument panel, and fine wood inlays for the seatbelt outlet covers, armrest and roof grab handles in the rear bring an inviting and sophisticated aura to the interior. The Design Pure Excellence interior package for the new BMW 7 Series with long wheelbase also includes deep-pile floor mats for the rear compartment.

A series of judicious refinements have served to enhance the acoustic comfort aboard the new BMW 7 Series. The level of tyre noise reaching the rear compartment of the luxury sedans has been reduced effectively by the optimised shielding of the rear wheel arches. A further reduction in the interior noise level is attained through optimised sound insulation elements in the B-pillar area, the seatbelt outlet covers and the rear seat backrest. Laminated glass with an increased thickness of 5.1 millimetres is now used not only for the windscreen, but also for the side windows and rear window too. This new construction for the side and rear windows is standard for the BMW 750i xDrive, BMW 750Li xDrive and BMW M760Li xDrive models and is available for the other model variants as a component of the Rear Comfort Glass option.

The improved sound insulation is a significant factor in the superior level of motoring comfort provided by the new BMW 7 Series. The electric power windows of the luxury sedans also have new drive motors and control units which ensure precise power management, smooth movement and a consistent sound when the windows are lowered and raised. Another benefit of this newly improved system is the remarkable fluency of the transition stages at the beginning and end of window opening and closing. Optimised mounts for the diesel engines help to suppress vibrations on starting and during dynamic acceleration.


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